Cyber Awareness Week: Why Your Clients Need to Be Talking About Cyber Insurance

As an adviser, you're already helping clients manage risk. Cyber risk is now one of the biggest risk gaps many businesses still have.

The challenge? Most business owners don't think it applies to them until something goes wrong.

The Reality

Cyber attacks are no longer targeting just large corporates. The latest Cyber Threat Report 2026 found that financially motivated cyber incidents in New Zealand increased by 18% in the last year, with businesses across multiple sectors affected. Direct financial losses reported to authorities totalled $23.8 million. More importantly, the cost of a cyber incident often extends well beyond stolen money its the; lost revenue from downtime, IT recovery and forensic costs and most importantly reputational damage.

A Simple Referral Conversation

This Cyber Awareness Week, ask your clients:

"If your systems were down tomorrow, how long could your business operate?"

Or:

"If a cyber attack cost your business $20,000 to $50,000 in recovery expenses, would that have an impact?"

Those questions often start valuable conversations.

Why Refer to SHARE General?

Our role isn't simply to arrange insurance. We help businesses understand:

• Their cyber exposures

• The practical steps they can take to reduce risk

• Whether cyber insurance is appropriate for their business

• How cyber cover may respond following an incident

Many clients don't know where to start. A simple introduction can help them understand their options before they become the next cyber claim.

One Referral Could Protect a Client From Their Next Major Loss.

Cyber attacks aren't slowing down. Let's help our clients prepare before they become a statistic.